Brighton’s hospitality scene thrives on creativity and community spirit. From quirky coffee shops to buzzing seafront bars, the city is already a magnet for locals and visitors seeking unique experiences. But there’s an emerging opportunity that could help venues attract new audiences, fill quieter nights, and boost revenue- gaming nights and eSports events.
Why Gaming & Hospitality Are the Perfect Brighton Pairing
The global video games industry is worth over $180 billion, with eSports tournaments drawing audiences that rival major sporting events. In Brighton, where the creative and tech sectors are thriving, gaming meets hospitality is a natural fit.
By hosting Brighton gaming events, venues can:
- Tap into a loyal audience – Gamers are passionate and community-driven, meaning repeat visits.
- Boost midweek trade – Turn quieter nights into profitable ones with tournaments or watch parties.
- Increase dwell time and spend – Players stay longer, buy more food and drink, and bring friends.
Event Ideas for Brighton Venues
1. Casual Community Game Nights
From Mario Kart to FIFA tournaments, casual competitions attract a broad audience and require minimal setup.
2. eSports Watch Parties
Live-stream global tournaments like League of Legends Worlds or Fortnite World Cup on big screens, pairing them with themed food and drinks.
3. Indie Game Showcases
Partner with local Brighton developers to host exclusive play-test nights.
4. Board Game & Digital Hybrid Evenings
Offer something for everyone by mixing tabletop classics with console or PC gaming.
5. Themed Menus & Drinks
Create shareable, Instagram-worthy experiences with gaming-inspired cocktails, snacks, and platters.
Setting Up for Success
To make these events run smoothly, you’ll need:
- Reliable consoles or gaming PCs – Choose platforms that suit your target audience.
- High-speed internet – Essential for smooth online play.
- Big screens/projectors – For watch parties or leaderboard displays.
- Flexible seating arrangements – Comfort for both players and spectators.
Inspiration in Brighton – The Loading Bar
One venue that’s already nailed the gaming meets hospitality experience is The Loading Bar Brighton. Known for its playful gaming-themed cocktails, extensive library of board and video games, and welcoming community vibe, it’s a great example of how embracing the crossover can create a loyal customer base and a unique local destination.
Partnering with Brighton’s Gaming Community
Brighton is home to Develop:Brighton, one of Europe’s largest games industry events, and a thriving indie dev scene. Connecting with local developers, university gaming societies, and content creators can help promote your events and attract a dedicated audience.
How Plus Accounting Supports Hospitality & Gaming Businesses
As specialist accountants for the hospitality and video games sectors, Plus Accounting can help your business capitalise on this growing crossover. We can:
- Advise on cashflow planning for event-led revenue streams.
- Support Video Games Studios on Video Games Tax Relief (VGTR), Video Games Expenditure Credit (VGEC) and Research & Development (R&D) Tax Credits.
- Support hospitality VAT planning and budgeting for seasonal demand.
- Provide management accounts to measure the profitability of events and optimise pricing.
- Help with growth strategies so your venue can scale successful gaming nights into a regular income stream.
Whether you’re a café owner wanting to trial a gaming night, a bar looking to stream eSports finals, or a coworking hub planning tech-focused events, we can help you plan, track, and grow your ideas profitably.
Author: Luke Thomas, Managing Director, Plus Accounting
Any views or opinions represented in this blog are personal, belong solely to the blog owner and do not represent those of Plus Accounting. All content provided on this blog is for informational purposes only. The owner of this blog makes no representations as to the accuracy or completeness of any information on this site or found by following any link on this site.
Date Published: 13 August 2025